The project began as an experiment to reinterpret nostalgic cues from the designers childhood starting with classic athletic gear and sports uniforms seen in the designer’s youth, sports he did not have the means to participate in. Subsequent collections focused on Sci-Fi movies, educational textbooks and hip-hop focused brands from the 90’s that he admired from afar. The designer reinterpreted all of these nostalgic concepts by first adding opulent cues to traditional clothing pieces respective to those themes and then refining the fit for modern daily use.
Pyer Moss has since evolved from a brand that focused on nostalgic themes to current social commentary. Jean-Raymond describes the brand as an “art project” or “a timely social experiment” at times. Pyer Moss continues to redefine itself every season with collections that aim to provoke thought, combine storytelling, activism, debate, theatre and social commentary; all while collaborating with other artists including Erykah Badu, Usher, Gregory Siff, Maurice Scarlett, Driely Viera, Vic Mensa, Kari Faux and more.
The Pyer Moss collections are produced in Italy and New York City.
Since it’s debut, Pyer Moss has amassed huge support internationally from most global press outlets. Pyer Moss is sold limitedly at exclusive high-end boutiques worldwide. Kerby Jean-Raymond has been featured on the Forbes 30 under 30 list, Elle’s 7 Most Wanted Designer’s list, Crain’s 40 Under 40 list, has won the ADC Young Guns Award, the FGI Rising Star Award, Ebony’s Future 15 Award and more.
As a fine artist, Kerby Jean-Raymond’s work is currently featured at the Museum of Modern Art in NYC for the “Is Fashion Modern?” exhibit.
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